Motivate Staff with Promotional Products

Motivate Staff with Promotional Products
 by: Michiel Van Kets

Christmas isn't the only time of year to consider saying thank you to employees for working hard all year around. In fact giving them a small token of your appreciation at an unexpected point in time will get you a lot more brownie points for the simple fact that it is a complete surprise.

Giving the workforce a thank you gift demonstrates to them that management is taking note of all their hard work and helps to motivate them to work even harder as well, as well as boosting the sense of team spirit amongst employees.

Recognize your employees past accomplishments with a business award, certificate, or trophy to give them a feeling of pride and satisfaction whilst premium quality products can be handed to particularly high achievers. You can easily give everyone a simple gift without going over budget which will be appreciated if practical, quirky or colourful - it's not necessary to spend a lot of money as it's the thought that counts.

Promotional products can also be used to motivate staff to do well in the coming year. Offering a luxury prize to those who achieve targets can make them work harder to not only reach the target set but even improve upon it! This keeps everyone happy, the employees because they get something they can treasure and the management as sales improves. When setting goals it's best to do it together with the employee and ensure they are measurable and plan rewards to fit with the target.

It's been proven that providing staff with work clothes gives them a sense of pride and improves the work ethic, particularly if the uniform is smart and of good quality. T-shirts, jackets, and caps branded with the company logo are a good way to encourage employees to do their best as customers can easily identify them as part of the workforce. They also feel part of a team and confidence levels can increase as they feel they look good. If your business requires a lot of staff to work off-site, then high visibility wear such as sweatshirts, printed t-shirts and jackets are perfect and practical.

Other items that are appreciated by staff include items they can use in the office, anything from a calendar or personal organizer to mouse mats and pens are extremely practical and useful, but are low-cost products - so you don't need to spend a lot of money to put a smile on people's faces. Give them out as little presents at the beginning of the New Year and it's like a fresh start for everyone.

You can even customize your gifts by choosing those that are specific to your industry, think about giving appointment planners for sales representatives, aprons for those who work in catering or custom flash drives for office workers.

Flash drives provide flexibility as they're small enough to carry around in your pocket but can store files of all descriptions and the storage ability is huge for such a small item. They also provide a platform from which to raise awareness of your brand by printing your message and logo on both sides for high visibility. Choose bright colours and designs that are sure to catch people's attention, most people would be really happy to receive such a useful and cute gift, nearly everyone uses them these days so who is going to grumble?

Behind every successful business is a hard-working team and using promotional products to motivate and thank them is going to ensure this team spirit remains strong. They are also the most effective way to raise brand awareness amongst potential customers as people are more comfortable choosing a brand they are familiar with. Promotional products like custom keyrings, flash drives, and calendars are a subtle method of advertising and put your brand name out there for the public to accept in a manner that is understated and acceptable.